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LinkedIn social media management

Separate an expert’s point of view from the company announcement. Use different captions for personal profiles and organization Pages even when the destination URL is shared.

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LinkedIn

Enabled account types: LinkedIn Profile

LinkedIn profiles and Pages planning and publishing — workflow illustration
A practical sequence for this workflow. Check the available controls in your own workspace.

How to put it into practice

Distinguish profiles from Pages

Choose the installed LinkedIn profile or Page connector deliberately. For an organization Page, authorize a member with the required organization access and verify the destination identity.

Adapt the professional context

Create a focused update with a clear opening, relevant media and a useful destination link. Keep product claims and supporting facts together so a reviewer can check the message before scheduling.

Compare within the same account type

After delivery, compare available results for a profile with that profile, or a Page with that Page. Keep the date range and metric definitions visible when reporting to a client or internal team.

What to check in this workspace

Use campaign groups and UTM content tags to distinguish author-led distribution from company-led distribution. Compare the same metric and reporting interval.

WORKED SCENARIO

A B2B announcement

A company Page publishes a factual launch update, while a founder prepares a different personal-profile perspective.

An operating example, not a customer case study or a performance promise.

Compare the handoffs, not just the feature names

TaskSeparate preparationWith MeDash
Publishing identityMix a founder profile and company Page in one posting checklist.Select profile or Page connectors explicitly for each target.
Review contextSend a caption without the linked source or campaign purpose.Review the draft, owned media and campaign context together.

Your completion checklist

  • Select profile or Page connectors explicitly for each target.
  • Review the draft, owned media and campaign context together.

Questions before you start

Can I treat a profile and company Page as one target?

Choose the corresponding connector and verify the identity. Organization publishing requires the appropriate member access.

Choose capacity around your work

Review connected accounts, team seats, monthly publishing volume, storage and included credits. Feature availability follows your plan and workspace permissions.

Read related guides →

Prepare content with free social tools →

Starter

Choose by your account count and publishing needs.

For solo creators and small brands starting with consistent Facebook and Instagram publishing.

Monthly payment

$12.00 per month USD
Choose monthly payment

Annual payment, paid upfront

$120.00per yearUSD

One payment covers 12 months. Equivalent to $10.00 per month.

Annual limits differ from monthly limits. Review the annual allowance below.

View annual plan limits and features
  • 5 Connected social accounts
  • 600 Scheduled posts per month
  • 2 Team members
  • 4,800 Included credits per billing period
  • Plan and schedule content in one calendar
  • Review performance on supported networks
  • Manage supported messages and comments
  • Delegate work with team permissions
  • Access Features
  • AI Studio
  • Team member · 2
  • URL Shortener
  • Watermark
  • Premium Support
  • Link Bio
  • AI Bio Assistant
Choose annual payment
  • Monthly plan allowance
  • 5 Connected social accounts
  • 600 Scheduled posts per month
  • 2 Team members
  • 480 Included credits per billing period
View included features
  • Plan and schedule content in one calendar
  • Review performance on supported networks
  • Manage supported messages and comments
  • Delegate work with team permissions
  • Access Features
  • AI Studio
  • Team member · 2
  • URL Shortener
  • Watermark
  • Premium Support
  • Link Bio
  • AI Bio Assistant

Agency

Choose by your account count and publishing needs.

For agencies and high-volume operators managing multiple brands, workspaces, and publishing pipelines.

Monthly payment

$79.00 per month USD
Choose monthly payment

Annual payment, paid upfront

$790.00per yearUSD

One payment covers 12 months. Equivalent to $65.83 per month.

Annual limits differ from monthly limits. Review the annual allowance below.

View annual plan limits and features
  • 40 Connected social accounts
  • 8,000 Scheduled posts per month
  • 15 Team members
  • 31,600 Included credits per billing period
  • Plan and schedule content in one calendar
  • Review performance on supported networks
  • Manage supported messages and comments
  • Delegate work with team permissions
  • Access Features
  • AI Studio
  • Team member · 15
  • URL Shortener
  • Watermark
  • Premium Support
  • Link Bio
  • AI Bio Assistant
Choose annual payment
  • Monthly plan allowance
  • 39 Connected social accounts
  • 8,000 Scheduled posts per month
  • 15 Team members
  • 3,160 Included credits per billing period
View included features
  • Plan and schedule content in one calendar
  • Review performance on supported networks
  • Manage supported messages and comments
  • Delegate work with team permissions
  • Access Features
  • AI Studio
  • Team member · 15
  • URL Shortener
  • Watermark
  • Premium Support
  • Link Bio
  • AI Bio Assistant

Network capabilities depend on account type, permissions and platform APIs. AI and paid API usage consume credits. Renewal, taxes and payment terms are shown at checkout.